Designed with artistry, crafted with care, and dedicated to lasting fashion, Lulu Zagame is made for the global women who appreciate timeless style and abundant glamour.

For a play on femininity that knows no bound.

meet Lulu

With 25 years in the global fashion industry–artist, creator and storyteller, Lulu Zagame is the designer and illustrator behind our ready-to-wear and resort apparel.

Inspired by escapism and exploration, all our garments are hand-illustrated by Lulu in Melbourne, beaded and embroidered in India, and made responsibly using sustainable materials and ethical practices.

Each piece is an invitation to escape – into beauty, imagination, and the stories we collect along the way.

Our Promises

Originality

When you choose Lulu Zagame, you’re investing in more than a garment—you’re embracing a piece of art. Each design is released in exclusive, limited runs, ensuring your piece remains uniquely yours. We design styles that accentuates feminine shapes in all sizes.

Every silhouette begins with a hand-drawn illustration by Lulu herself, and is brought to life through the hands of our skilled artisans. It’s fashion as transformation: thoughtfully made, beautifully worn, and destined to tell a story—yours.

Conscious Craftmanship

We recognise that true sustainability in the fashion industry is complex—and an ongoing journey. There will always be more work to do and we are staying open to learning as we grow. We are committed to establishing a thoughtful framework to guide our responsible business practices and long-term objectives.

Today, our focus is on natural, plant-based fibres, azo-free dyes refined craftsmanship, and exquisite detailing. Each piece is made with care, crafted to last, and designed to empower women to express their individuality with confidence. More than garments, our creations are vessels for memory—meant to be worn, cherished, and passed on.

Experience

We offer more than clothing—each piece is a form of wearable art. Whether in-store or online, we aim to create an experience that gently draws you into the story behind the garment, inviting you to connect, explore, and express yourself in a way that feels personal and true.

Our Fabrics

Crafted for beauty, made to endure, our pieces are made from the finest fabrics – designed for luxury, and last a lifetime.

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Responsible Packaging

Our swing tags, shopping bags, and boxes are crafted from 100% recycled, chemical-free materials. In-store, our shopping bags are also made from recyclable material.

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Biodegradable Plastic Bags

Every garment arrives in biodegradable corn-starch packaging — a conscious alternative to plastic, designed to break down naturally without leaving harmful traces behind.

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